Bani – the first Georgian high-alcoholic drink of special taste, made with natural ingredients. The idea of creating the drink was born three years ago. And this year, it made it to the Georgian market. The company produces five types of drinks, including port-wine and mixes based on brandy: White port-wine, Red port-wine, pear and brand mix, Saperavi and brandy mix, cola and brandy mix.
Bani has 18% contents of alcohol, its package is very comfortable, and its tastes are various. The majority of customers are innovative, independent, modern, and freedom-loving people.
Wine in tin cans is widely popular in the Europe and USA. And after seeing this product, the idea was born to create a similar drink in Georgia. And as for the concept of the brand, Bani is a drink for festivals, clubs, and picnics type. Associated with laughter, love, and joy. As it was mentioned above, Bani contains 18% of alcohol, which is clearly expressed in branding with an easy phrase: ‘’add 18% to yourself to be…’’ and here come various variations: joyful, funny, etc. There are characters created for each product and used in the design of the can.
You can buy in in Agrohub, Smugglers and restaurant chain ‘’Ukve’’. Also, you can order it by Wolt and Glovo apps.
The future plans of Bani are to add new tastes and export products to Europe and the US. The goal of the company is to become a global brand that will be a symbol of freedom, independence, entertainment, and innovation.